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This course provides practical, step-by-step guidance on implementing ISO 10004:2018, the international standard for monitoring and measuring customer satisfaction. Participants learn to design structured methods for collecting, analyzing, and interpreting customer feedback through surveys, interviews, digital tools, and operational data. The training explains how to define customer satisfaction metrics, identify satisfaction drivers, monitor performance trends, and integrate insights into organizational decision-making. The course also covers alignment with ISO 9001 and ISO 10002 to build a comprehensive customer-focused management system. By the end, trainees will be able to build, improve, and maintain an effective customer satisfaction measurement framework.
By the end of the course, you will be able to:
Understand the purpose, scope, and key concepts of ISO 10004:2018.
Identify customer satisfaction drivers and define relevant metrics.
Design a customer satisfaction monitoring framework.
Select appropriate data sources and feedback collection methods (e.g., surveys, interviews, digital tools).
Analyze customer satisfaction data using both qualitative and quantitative methods.
Align satisfaction monitoring with quality and business objectives.
Use indicators and trends to improve services, products, and processes.
Integrate ISO 10004 practices into ISO 9001 or ISO 10002 systems.
Communicate insights effectively across teams and departments.
Develop a continuous improvement loop based on customer satisfaction data.
Customer Experience and Customer Service Managers
Quality Managers and ISO 9001 Practitioners
Marketing, CRM, and Business Intelligence Analysts
Compliance and Operations Managers
Product and Service Development Teams
Consultants in quality, customer engagement, and process improvement
Basic understanding of customer service or quality systems is helpful
No prior knowledge of ISO 10004 required
Valuable for any organization seeking to enhance customer satisfaction
This practitioner course demonstrates how to plan, create, verify, and publish Type III Environmental Product Declarations (EPDs) in accordance with ISO 14025:2006. We position Type III declarations within the ISO labeling family (Types I/II/III) and connect them to ISO 14040/44 life-cycle assessment methods. You’ll learn to navigate program operators, identify or develop Product Category Rules (PCRs), and translate LCA results into decision-ready declarations with clear assumptions, boundaries, and data-quality statements. We address primary vs. secondary data, allocation and cut-off choices, confidentiality vs. transparency, comparability caveats (only within the same PCR and scope), and how independent verification works. Practical tools include PCR checklists, EPD content templates, data-quality matrices, and verification readiness reviews. We also discuss maintenance (validity periods, updates) and how EPDs support green procurement and design decisions without overstating claims. Suitable for manufacturers, material suppliers, and service providers seeking credible environmental disclosures.
Distinguish Type I/II/III labels; position EPDs within ISO family
Scope LCA studies that align with applicable PCRs
Build data-quality plans; handle allocation and cut-offs
Draft EPD content: boundaries, results tables, assumptions, limits
Work with program operators and verification bodies
Understand comparability rules and claims wording
Plan publication, validity, and updates
Link EPD insights to procurement and design decisions
Sustainability/ESG and environmental managers
Product, materials, and packaging leaders
LCA practitioners and analysts
Marketing/compliance and procurement teams
Quality/IMS managers integrating multiple ISO systems
Basic ISO 14001 and LCA awareness (ISO 14040/44)
Familiarity with product/process data and suppliers
Comfort with spreadsheets and simple data checks
Exposure to product stewardship or procurement programs
Awareness of local claims/marketing guidance